Google with Who’s Down targets College Students for Hang-outs
Google has launched a series of applications for handling email, maps, images, messaging, calendars, office apps, notes and lot more. Now it seems that discovering has come to an end, but not for Google. Recently Google has come up with another innovative application for hanging out with your friends. The app has been named as Who’s Down and launched especially for college students. The application is made available on App Store and Google Play. Google has invariably made this particular platform focusing on college gangs to plan their hangouts and parties.
What is Who’s Down?
Google Chat
Who’s Down can be better explained as an application extensively focus on a gang of friends with similar likings to join together in a short period of time for a hangout. For the time being, this particular app is restricted for college students from US only. Another important feature of Who’s Down is that the user is not mandated to sign up with a valid email id, but they are required to enter the institution’s name where they are currently pursuing their course. With this move, it is quite clear that this app clearly focuses on college groups than other common people.
Appearance and Usage Experience of Who’s Down
Google Hangouts
Who’s Down is embedded with simple and mind pleasing design and interface. The app is themed on the company’s official colour pattern of blue and white. Once you tap the slider of the application, you confirm that you are interested in meeting with people. This app allows you to enter whatever activity that you are ready to do. Then you have to tap on down to tag. Now the app will wait for your colleagues to respond for the activity, if they are also interested. Once the app got any responses from your colleagues, it will inform you by way of notification. It is also integrated with autocomplete feature where it saves the time of those who uses the app by predicting the word in advance.
Predecessors and their Fate
Hangouts Mobile App
Even though Google launches its latest application with a user friendly and well versed interface, this move is not new in the market. Earlier an app named Shortnoticewas launched with similar platform as that of Who’s Down, but couldn’t attract many users towards it. This is a growth potential market, where they can grab a handful of youth community towards their new app. So the objective of Google by launching Who’s Down is crystal clear that they want to grab maximum share of the potential market in their kitty. the future days will definitely mark the success or failure of this recently launched application.
