Amazon is an extremely zealous retail giant in this 21stc. Amazon has filled the recent news columns, with it is afresh and improved retail marketing alongside the introduction of Amazon Go; which is claimed to be the most advanced shopping technology.
Amazon Go is a no checkout shopping experience. It is an incredibly woven new kind of store with ‘Just Walk Out shopping Experience’. It uses Amazon go app to enter the store and you can have your desired products and go out. Adieus to lines, and checkout.
Amazon Go works out with the same technology used in self driving cars: computer vision, sense fusion and deep learning. Enter the shop with your handy and swipe using Amazon app. The ‘Just Walk out Technology’ automatically detects products taken from or returned to the shelves and keeps track of them in a virtual cart. After your purchase, you can just leave the store and shortly after amazon will charge your account with a receipt send to you.
The store is nearly 1,800 square feet of retail space, thereby avoiding the rush and making it conveniently compact. To get an entry thus you need only a Smartphone, Amazon account and the free Amazon Go app. Te first store is already open to employees in the Beta program in Seattle, WA. The store will be open to public around 2017.
Amazon Store offers you a wide variety of delicious ready-to-eat breakfast, lunch, dinner and snack options. There are a wide range of grocery essentials, Chef-designed Amazon Meal kits for a quick home cooked dinner, and everything you need to carry out your day to day needs. Amazon aims to master the global robust infrastructure of distributions without any middle man. Amazon is all set to expand their wings and reach out to the consumers directly with the introduction of physical stores despite of their earlier and continuing ventures from online to brick and mortar. Possibly the stores might be of fresh foods and grocery, convenience stores, a small drive thru and a large Euro style discount chain of stores. Wait and watch for a No-Cashier stores around your place in the near future…